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Link Building

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Link Building:



Link building (alternative spellings include linkbuilding and link-building) refers to the process of getting external pages to link to a page on your website. It is one of the many tactics used in search engine optimization (SEO). Building links is a difficult, time-consuming process as not all links are created equal. A link from an authoratative website like the Wall Street Journal will make a greater impact on a SERP than a link from a newly built website, but high quality links are hard to come by. This guide will teach you how to build quality links.

http://www.wordstream.com/link-building
 
Link Bait

 

The term link bait, sometimes written as linkbait, refers to a placement on a website for the strict purpose of tempting other web pages to link to that website. Link baiting is a viral marketing form, and can be extremely powerful, as it draws traffic to a website without keyword searches or specific searches for that web page. Anything can be link bait, as long as it causes links to be built to the web page and draws visitors to the page. Link baiting is also used in search engine optimization, as it is a powerful tool and can help a website that has fewer popular keywords than usual. Linkage with other web pages signifies that the original page is worth reading.

http://www.brickmarketing.com/define-link-bait.htm

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Link building is building links to any website where different process like bookmarking, comment posting etc. involved. Where Linkbaiting is the practice of crafting content that is designed to get other content producers to link to it. The purpose is increasing the number of inbound links to your content and thus improving its performance in search engine results.

 

It can be said that Linkbaiting is one of the way of building link for any website.

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Link building remains a critical component of any online marketing campaign that includes search engine optimization. There are different types of links including back links which are links from other sources to your site. These in-coming links are crucial for your site to be effectively optimized for search engines.

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